NEW AD!!: Beyonce Unveils New H&M Ad Campaign

Mrs Carter is pretty busy on her tour of the world (again!) in her Mrs. Carter tour, yet she’s found time to ensure she continues with her many many endorsements.

She’s managed to unveil a new amazingly hot video for H&M today.

Mrs Carter H&M

The video was directed by Jonas Akerlund (“Telephone”) and features the latest track from the queen “Standing On The Sun”.

We love the ad. It’s a fantastic way not just to showcase the new line, but also to showcase this fantastic track. The video is fresh and reviving and we can watch it over and over again!

Take a look below!!

And for an added bonus…take a look at Mrs. Carter perform “Grown Woman” at her Mrs Carter Tour in a sold out Paris France! UK…are you ready for her?!

REALLY?!: Beyonce Slapped and Hair Pulled At Concert!!

Beyonce appeared to be slapped and have her hair pulled by fans at her opening show in Serbia in Belgrade, according to a video.

beyonce-mrs-carter-tour

The footage shows the star happily making her way through the crowd (BIG mistake!!) at the opening night of her 42 day worldwide “Mrs. Carter” tour.

Watching the video, it seems that a fan puts their hand in her face while another yanks at her hair. The queen was clearly pulled to the side when the fan grabbed her hair. No mention was made at all of the incident by the star at all.

We guess some fans can be a bit overzealous or just too damn much and need to calm themselves down! Although it clearly wasn’t an issue…even her security didn’t try to step in! Take a look at the video below!